12 September 2010

The title of this article is a saying I heard early in my IRS career. Sorry if it offends you, but it really gets to the heart of stellar customer service. No matter how many great and wonderful things you do for your clients, the thing they will remember most — and tell the most […]

27 August 2010

Since Drew now is a Divemaster in the Dive Immersion Program at the Georgia Aquarium — a job, by the way, which seems to beat out voiceover talent for the coolness factor in the minds of other people — he no longer needs a home office. We are converting his office to a man cave, […]

22 August 2010

A recent episode with the Chipper LLC Tree Service painfully reminded me of 4 important customer service principles that should be embodied by every business, including your voiceover business. First, though, I’ve give you a brief synopsis of the situation. BEFORE: Two well-established Bradford pear trees with full foliage rose high above the roofline on […]

18 August 2010

1 August 2010

After recording voiceover scripts for years while standing in dark, unventilated, small closets, building a soundproof studio was a dream come true! As you can see in the picture below, my WhisperRoom is large component of the studio, both in size and function. I LOVE it and feel that it is a key selling point […]

22 July 2010

18 July 2010

In a world….   When the legendary voice talent Don LaFontaine uttered those famous words on a movie trailer, you would be ready to go to a quiet, dark theater to escape — escape the weather, escape obligations, and escape the chattering voice in your head. That inner voice can be especially critical to a […]

19 June 2010

Recently, the talented voice actor Paul Strikwerda asked a question on the highly active discussion board of the LinkedIn Working Voice Actor group about using an e-reader in his recording booth. I decided to re-purpose my answers to Paul’s question into this post. My iMac computer is outside of my WhisperRoom recording booth. I have […]

11 June 2010

VOICE2010, the international conference for voiceover talent held in Los Angeles, has ended, and the participants have gone home. I appreciated reading blog updates from other voice talent all the more since I wasn’t there. My travel budget this spring was spent instead on a trip with Drew to Hawaii. However, I was reminded of […]

28 May 2010

Success leaves clues. Yesterday, I analyzed Barry Manilow as a brand to offer clues to voice talent about marketing your personal brand to your clients. He has defined his core product, offers consistent results, and embraces constant improvement. Today, I realized I forgot the last and most defining C in the branding process. As you […]