Karen@KarenCommins.com

Karen Commins

Award Winning

Atlanta Audiobook Share-rator™

Narrators

10 Comments About Fabienne Frederickson’s Mindset Retreat

At the end of September, I attended Fabienne Frederickson’s 3-day Mindset Retreat in Ft. Lauderdale, FL. Fabienne, a highly successful entrepreneur and business coach, is the founder of Boldheart.com (formerly ClientAttraction.com). Anyone who reviews and implements one of the many free ideas on her site or in her YouTube videos is sure to improve their business.

Before I go further, let me say that I like Fabienne. I like her approach, and I like the results I’ve achieved with her methods. She always gives me some new way to think about things in my business.

I spoke with her briefly at the conclusion of the Mindset Retreat. She asked whether I would feel comfortable speaking on camera about the event. At first, I declined, but, after thinking about it a few minutes, I decided I would leave a video testimonial.

However, I didn’t speak on camera for her. I did it for ME. Speaking before a camera was a way to move out of my comfort zone and do something new. I also considered that experience as preparation for my October presentation at the Georgia Romance Writers Conference. I said something like this:

Hi, I’m Karen Commins, and I’m a professional audiobook narrator. You can find my audiobooks on Amazon, Audible, and iTunes.

I have studied the Law of Attraction, but I have not heard it taught the way Fabienne teaches it. She brings together concepts from a wide variety of sources.

If you’re thinking about attending the Mindset Retreat, I encourage you to give it a try.

As a performer, I’m already successful in my business. I’m just not at the level where I want to be. The concepts that Fabienne teaches work for all types of businesses.

I don’t know whether Fabienne will use my video in her marketing. However, I wanted to write a balanced review about the event so that people can make a more informed decision about its value.

4 Aspects That Made the Event Totally Worthwhile

1) Fabienne lives the Law of Attraction, pulls from a variety of sources, and teaches these principles in a unique and compelling way.

Much of the material covered during the 3 days was already known to me. While it’s always great to get reminders of these ideas, I did have several “Aha!” moments where I heard some things I hadn’t heard or read previously. Per my notes, here is one big revelation:

When you ask, it is given 100% of the time.

Most people ask for results and expect the result to show up.

We get confused because we wait for the result to show up.

The opportunity for you to get that thing is what shows up.

Opportunities don’t come from a person but through them.

 

2) The structure of the event forced me and gave me time to deeply reflect on how I want my life to be and how my life is going at the moment.

Fabienne would speak for a bit before giving us journaling prompts and 5-15 minutes of quiet time for writing. For instance, one of the first prompts was the Ideal Day Exercise. Basically, if money were no object and you could do, have, or be anything you wanted, what would your ideal day be like? You have to write as much detail as possible to visualize where you are, who you’re with, what you do each day, where and how you live, etc.

I first did this exercise in 1992 while reading Barbara Sher’s life-changing book I COULD DO ANYTHING IF I ONLY KNEW WHAT IT WAS. I’ve just about achieved the ideal day I wrote back then! It was helpful to write down a new ideal day vision because I hadn’t really taken that step and needed to do so. I’ve previously written about why it’s extremely important to WRITE DOWN your goals.

I originally was concerned because the chairs were set up in long rows without tables. I never like sitting so close to people that we touch shoulders or any other body part. I always chose an aisle seat so that I could move my chair slightly away from the one next to it.

In addition, being in such close proximity is a fast way to catch colds. Since my job is dependent on my voice, the risk of a cold is an even greater concern for me.

The room is set up without tables in order to accommodate the many times that we were also instructed to share what we wrote with other attendees. Fabienne encouraged us to talk with people we didn’t know. This tactic had the side effect of helping some people to gain much-needed confidence that they need to be an entrepreneur.

3) Through the exercises, I identified opportunities and subsequent concrete actions I could take to increase my business.

The subtitle of the event should be: You can’t get results from your opportunities if you don’t take action on them. This theme was often repeated over the course of the 3 days.

If I only learned and did 1 particular exercise, the entire trip was worthwhile:  

50 Ways to Make Money Right Now.

The point of the 50 Ways exercise is to change your mindset from “I can’t afford it” to “How can I afford it?”. You have to write down 50 ways you could make money. They could be either in your personal life or business life. You can’t stop until you list 50 ways.

I tried to make most of my ideas business-related, but I also listed ways I could utilize assets that I already have. I listed ideas I had already considered, like directing other narrators, and some I’d never even thought about, like renting out my pool.

Somewhere around idea #26, some really inspired and exciting business-related ideas came to me! 

I ended up with 57 ideas, with 9 of them using some of Drew’s talents and skills. I have already taken action on a half dozen of the things I wrote on my list and am quite pleased with the results! I wrote in my journal on Day 2:

Those 3 ideas [particular ones on my list] are brilliant! Maybe I wouldn’t have had them if I hadn’t come, so I will hereby declare the trip an amazing success!

I am really getting the importance of taking action on my opportunities. I [took 2 steps] before going downstairs at 7:40am. It felt good to take actions before breakfast.

 

4) I spent time analyzing my emotions and belief systems and re-learned ways to improve them.

Fabienne gave us laminated copies of the list of 22 Emotions found in Abraham-Hicks’ landmark book Ask and It Is Given, along with copies of several powerful affirmations. While I had read these materials in the past, I realized that I need to work with the Emotions list every day in order to maintain a true positive mindset.

6 Aspects That I Didn’t Like

1)  Many of the phrases,  pictures, and segments throughout Fabienne’s presentation are highly manipulative to lead you toward a decision to join her Client Attraction Business School (CABS). In fact, the whole Mindset Retreat is a “sell” for CABS. The slides are almost subliminal advertising.

Without a doubt, Fabienne is a brilliant marketer. She encourages everyone to market themselves “with authenticity, integrity, and love.” I’m just not sure that she always uses her expertise in this way.

During the sessions, she talked about joining a “tribe” and being part of a “loving, supportive community”. On day #2, the late afternoon session was devoted to an Internet live stream of 8 (count ’em, 8!) of her CABS students gushing about their successes after joining the program. The session was supposed to be “inspirational”, but I considered it more in the category of “self-promotional.”

I checked out mentally while listening to the first of the 8 people. I wasn’t feeling well, so I checked out of the room altogether.

I wasn’t in the room when the cost of CABS was finally revealed. However, another attendee told me it was $8000 a year.

According to that person, Fabienne said that you would pay $40,000 for the same education at a traditional business school. Like I said, Fabienne is a brilliant marketer, and the “comparative value” is a tried and true marketing technique. A logical person could evaluate the statement and reach the conclusion that you could take that same $8000 and get a college degree that would actually mean something in the work place.

That attendee was torn about whether to commit to that much expense. I told her that she could get the necessary marketing tactics and increase the number and quality of her clients just by spending 15 bucks to get C. J. Hayden’s fantastic book on marketing, GET CLIENTS NOW! (I was wrong. The book only costs 10 bucks.)

2) The 50 Ways to Make Money exercise, while extremely valuable (pardon the pun), was scheduled for maximum manipulative advantage.

The evening session on Day 1 was labeled as a “Bonus Session: Juicy Stuff”. Over the course of 46 slides, Fabienne talked about how the company you keep and your environment directly affect your income level and success.

She stated that we must study the people at the level we want to be and learn everything we can from them. I wrote in my notes:

If someone in your industry is doing better than you, stop resenting them and start looking at what they’re doing. Whoever you want to be like, be with them.

On the surface, that point is sound advice. However, it followed numerous comments about taking action on opportunities. Looking back in the context of the session and those to come, it seems a bit like brainwashing people as they join a cult.

She led us down a path toward agreement that we need to invest in ourselves and our business. Then, we were told that people use many excuses, starting with “I can’t afford it”.

We were given the 50 Ways exercise at 9:45pm as we concluded the evening session. Fabienne said we needed to have it done by 8am the next day. Even though I was worn out, I stayed up past midnight working on that exercise. I listed 32 options before I just had to quit and finally get some sleep.

With this exercise, Fabienne proved to everyone that they COULD find a way to afford anything, just in time for the next day’s opportunity to sign-up for CABS.

3) The 30 to 60 minutes we spent on the first day in the fund-raising drive to support a village in Africa was inappropriate.

It’s Fabienne’s personal cause, and I didn’t appreciate her using time I paid for to have this pitch be a part of the content. It’s not like we were at a fund-raising dinner where everyone knew the appeal was coming. It was in a section called “Unstoppable Giving” that meandered and morphed into this unexpected request for funds.

I have my own philanthropy goals and avenues, so I didn’t contribute to this campaign. I was astonished that the Retreat participants pledged a staggering $115,000!

Those committing money signed a Client Attraction banner. Fabienne showed a video of her taking such a banner to Africa. The banner makes it look like Fabienne’s business is actually donating the funding (and potentially taking the charitable deductions on taxes) rather than the many individual contributors.

Not only was I flabbergasted by the large amount, but that outcome was totally incongruent with the next point.

4)  The event is billed as “Mastering the Inner Game of Abundance” yet is managed as a conference for penny-pinchers.

Prior to the event, attendees could access a Facebook group. Most of the messages I saw in the group were from people looking for roommates at the hotel and shared rides to/from the airport. The rooms had double beds, and many attendees were staying in a room and potentially sleeping in a bed with people they didn’t know.

The sessions extended well into the evening each day. Day 1 had a session from 7:00-9:00pm and then HOMEWORK. Day 2 had a session from 7:30pm-9:30pm.  The last session on Day 3 was from 4:00-600pm, but many people had already checked out of the hotel and left the meeting by that point.

Why have a conference at a luxury hotel on beautiful Ft. Lauderdale beach if the attendees will never have the time to enjoy the beach except at sunrise and lunch? This question deserves a close look.

Ft. Lauderdale beach is a definite draw. Many attendees flew in from other countries. Presumably, they would have been less inclined to attend if the event were held somewhere less beautiful, luxurious, and exotic.

Once the people are there, though, Fabienne obviously has learned through the years of hosting this event that a large percentage of her audience will not pay the hotel bill for more than 3 nights. Therefore, she has to cram the most material into 2 very long days. If she dropped the fund-raising pitch and the self-promotional live stream from Days 1 and 2, both days could have ended at normal conference times, like 5pm.

One person told me that she didn’t have enough open credit on her card to pay the hotel. She felt hassled because the hotel staff demanded a security deposit of $300 because she had to pay part of her bill with cash. Not to be unkind, but I wondered why she was attending this event if she was maxed out on credit. Perhaps she would say that it was a leap of faith to be there so she could get in an abundance mentality and start earning income to erase her debt.

The attendees were charged differently depending on when they signed up. You paid more for the event as it drew closer. I would have preferred that all attendees were charged the same price.

5) The constant up-sell spiels for VIP Access were as frequent and annoying as Florida palmetto bugs.

Attendees could pay an additional $199 above the event fees for early entrance to the meeting room, reserved seat cards, a bonus Q&A session one day with Fabienne and her husband Derek, and lunch each day. Every communication about the Retreat included a “reminder” about the VIP Access.

When I registered and picked up my badge, the girls manning the registration table told me it still wasn’t too late to upgrade to the VIP experience. I said, “That’s okay. I’m a VIP as I stand here.” I don’t think they were too amused.

 6) If I never hear Katy Perry’s song Roar again, it will be too soon.

That song is Fabienne’s theme song. Don’t get me wrong — theme songs are great. I have used them myself. I didn’t even have anything against this particular song.

My issue was that it was PLAYED SO **LOUDLY**  that it could be heard in the next county! We had to hear this song — in its entirety — BLASTED at the beginning of each session, 4 times a day, so that Fabienne and the CABS students could sing and dance to it. It also was played during the breaks. Enough!

 

Interview with Audiobook Blogger April Holgate

Authors and narrators greatly appreciate the people who take the time to listen to our audiobooks and then write thoughtful reviews. In this first installment of a new series, I’m excited to interview audiobook blogger April Holgate from Eargasms Audiobook Reviews to find out about her review interests and process.

April’s bio:

I have always been a reader in one form or another. I generally get through a book a day. I just cannot help devouring stories! I was the kid whose favorite teacher was the librarian. She always let me borrow more books than you were allowed. As a kid I was very introverted. I loved going into my books and living an adventure in my head. As I grew older I started coming out of my shell and getting into theatre. Turns out reading and theatre are a perfect combination!

My career has varied from being an artist to working in Broadway theatres to working as a kid’s talent agent then back to being a starving artist again. I have loved every minute of my journey!

10 Questions For April

1. When did you start listening to audiobooks?

I have been listening to audiobooks for several years now. I started here and there while working on art projects or playing video games. I thought it was a great way to make that time more productive. Later I listened during my long commutes to and from work, 2-3 hours each way. Now I have a new job where I am on the computer all day, perfect for listening to books.

2. What prompted you to start writing audiobook reviews?

I started writing book reviews several years ago when I discovered Goodreads. It started as a way to keep track of books I had already read and my thoughts on them. Amazingly enough people started liking the reviews and asking for recommendations. I write a review for everything I read, the good, the bad and the eh. I only started including narrator info in the reviews a few years ago. I realized they were an important part of the experience that I left out. A narrator really can make of break a read.

3. Where do you write your reviews? If it’s a public place, why did you choose it? If it’s at home, describe the room and/or stuff on your desk. A picture would be fabulous!

I am a very fly by the seat of your pants kind of girl. I write reviews on my Kindle, on my iPhone, sneak them in while at work and at my desk. I have written reviews while lounging in bed, on the subway, in the bubble bath, waiting in line and most often at my messy desk. Wherever I am that gives me a moment to think and get those thoughts out. I am almost afraid to show you a picture of my desk because it looks like an episode of hoarders! LOL What can I say, I like chaos.

4. How do you decide whether to read a book or listen to it? Do you ever do both for the same book?

My traditional reading time is very limited due to work and life, so I am very picky about what I physically read. Mostly those are books from authors I am already invested in, who have not made the jump to audio.

Selecting an audiobook is easier because I can listen while I work, commute or pretend to work out. I have plenty of authors and series that I stalk, um follow. I am always watching for them to release. Other books will catch my eye because of the cover art, I like pretty. Then I read the blurb to see if the story interests me. From there I will listen to the sample to determine if I like the narrator. If everything looks and sounds good, I will spend one of my precious credits or accept the offer to review.

I have read a few books both in traditional reading and them in audio. Most of the time it is because the author has made the transition to audiobooks, other times it is because I need to reacquaint myself with a series that I read in ebook and am now switching to audio. I love experiencing the book again in a very different way. Many times I pick up things that I missed the first go around.

There is also the rare occasion when I switch to an ebook because I am not enjoying the narration. It has only happened a few times.

5. Do you have a go-to genre?

Do I ever! I have my top three favorite genres.

Romance, pretty much every sub-genre, I read anything from the sappy sweet to YA to naughty erotic to romantic suspense. I am a sucker for a good love story; smexy steam is always a bonus.

Paranormal/Urban Fantasy, especially if it involves shifters! I love me some yummy shifter crack! My favorite thing about the genre is the way it can rebuild the world you thing you know. It is fantasy but modern as well.

Mystery, love them all, especially a cheesy Cozy Mystery. I love playing detective and trying to solve the crime before all the clues are revealed. There have been a few that gave my inner Sherlock Holmes a real work out!

6. What is your review policy? Do you accept review requests from narrators?

I welcome any offers for audiobooks. I have submission from authors, narrators and publishers. You will find I do a fair share of indie/self-published audiobook reviews. It is important for me to showcase more than just the NYT Best sellers. Generally my policy is just ask, you never know what might catch my attention. I have ever changing book moods!

7. Describe how you approach your reviews. Do you have different criteria for different genres?

For me a review is about liking the book or not. I hate reviews that regurgitate the book blurb or give spoilers. You will not see that at Eargasms. My philosophy is Keep It Simple. I go over what I thought of the book and characters in general. Was there a story, was it any good? How steamy did things get? What kind of narrative was it, single POV or mixed?

I spend at least a paragraph of the review is dedicated it the narration. Again, keeping things simple, commenting in the pace, tone and energy of the read. I have pet peeves about bad accents, background noise and weird pauses.

I do not have a lot of criteria as far as the genres, except for Romance. I need a story with my steam. I am not a fan of thin stories wrapped around oodles of sex. Give me a quality story with my smut!

8. Do you multitask when listening to books? If yes, what else do you do while you listen, and how does listening to books affect the other activity?

I listen while I work, I think it makes me more productive. Oddly enough splitting my attention tends to make me more focused. I get through more work when I am listening to an audiobook . I also listen while I am editing photos or creating props/costumes. Again, I think the audiobook helps me focus more on my task. I don’t usually need to think too hard about work or art, listening is a nice way to let my mind wander.

I also listen at the gym, but we are not going to talk about that torture chamber!

9. Looking back through the reviews you’ve written, please share the link(s) of 1-3 that were favorites of yours and explain why they are special to you.

So hard, it is like picking a favorite book! Impossible! Here are a few more recent ones that I really enjoyed.

http://www.eargasmsaudiobookreviews.com/2014/08/07/jitters-a-quirky-little-audio-book-by-adele-park/
Jitters is a favorite review because it was a book I was expecting to adore. There was such a sense of theatricality about the read, I fell in love! I do not usually enjoy full cast narrations; this was a very happy exception.

http://www.eargasmsaudiobookreviews.com/2014/11/29/audiobook-review-better-nate-than-ever-by-tim-federle/
Better Nate Than Ever is a favorite because I loved the combination of writer/narrator, and Nate really reminds me of so many friends. I can just imagine them as him in their youth.

http://www.eargasmsaudiobookreviews.com/2014/05/09/the-selkie-spell-by-sophie-moss/
The Selkie Spell was such a beautiful read. It was one of those books you want to crawl inside and live. Loved the Irish accents!

10. As a narrator, I sometimes feel I have a spiritual connection to some of the characters in the books. If you were a character in a novel, who would you be, and why?

I am going to show exactly what a classic book nerd I am here. I think I would be either Elizabeth Bennett of Emma Woodhouse. I think I have Lizzie’s forthright attitude and spunk. Emma is my more playful side. Ms. Austen really did know how to craft an awesome character!

I think I could easily relate to most of Shakespeare’s heroines as well. Katherine, Beatrice or Rosalind; all strong, independent and sassy as all get out!!

Connect with April on these sites:

Blog http://eargasmsaudiobookreviews.com/
Goodreads  https://www.goodreads.com/user/show/2016803-april
Amazon
Audible http://www.audible.com/listener/A1KYJA5YM1479G?ref_=a_search_mst_tnaft_5
Facebook https://www.facebook.com/eargasmsaudiobookreviews

Thanks, April, for a peak inside your world! Also, I thank you for all of the narrator interviews on your blog this month, including my interview today!

Do you have a question for April? Please leave a comment!
 

Upcoming Series: Interviews with Audiobook Bloggers

When you have the courage to put your art out in the world, you know you will get a mix of reactions to it in the reviews.

I have never written a review (and don’t intend to start), but I’ve certainly read plenty, including many left for my audiobooks on Audible.

However, I do look at reviews for 2 primary reasons:

  1. to prepare for an audition of a book I’d like to narrate
  2. after my audiobook is released so that I improve my performance in future books

If I’m reading the reviews for the print editions before an audition, I look for comments about:

  • grammar
  • spelling
  • typos
  • correct word usage
  • amount of graphic sexual or violent scenes
  • amount of foul language
  • plot and character development

Helpful comments include things like comparisons to TV shows and movies, where if you liked the other medium, you’d probably like this book as it has similar character development.

I also like to know that the reviewer reads/listens in the genre for the review. Some people who have never read/heard a cozy mystery JUST DON’T GET IT! They think all mysteries are full of violence and fast action. They leave negative reviews and ratings for books that don’t meet that expectation.

The review is also not the place to complain about the price of the book/audiobook, though many people write one for that very reason.

Whether the review is left for a print edition or the audiobook, it doesn’t help anyone if it doesn’t offer constructive criticism. With an audiobook, if the Audible listener doesn’t like the story, s/he will usually trash the narrator, too, and vice versa.

Those types of reviews usually have 1-star ratings and don’t offer anything helpful to either the author or narrator. They usually just say something generically mean that could have come from a MadLibs, like: “The [story or narrator] was [negative adjective like horrible, atrocious, terrible, awful]! Don’t waste your money!”

It’s like the reviewer is completely outraged that they spent money and then didn’t enjoy the audiobook for whatever reason. They feel it their sworn duty to warn off other people from making the same tragic mistake, yet they can’t articulate the reason the audiobook didn’t meet their expectations.

Whether a reviewer is writing from the heights of wild enthusiasm or from the abyss of negativity, what’s the point of writing a review if a person can’t say what s/he liked or didn’t like about the book? Writing “I liked/didn’t like it but don’t know why” is not a review; it’s an opinion.

Even in a discussion with one’s friends, just saying “I liked or didn’t like it” wouldn’t be enough. Someone who might be interested in the book would almost certainly ask what about it did you like/not like.

I’m not trying to tell anybody to write any certain thing or certain way.  Even the 1-line opinions of “loved it” or “hated it” are valuable because your art made somebody feel something, which is really the point behind creating it.

Since I haven’t written reviews, though, my opinions about them may not matter to anyone but me!

For this reason, I am thrilled to announce a new series of interviews with audiobook bloggers! These people love audiobooks and write thoughtful reviews of the audiobooks they hear.

April Holgate, prolific listener and author of the Eargasms Audiobook Reviews blog will be first in the interview hot seat. Look for her interview here on Sunday, 28 December. Coincidentally (or not!), I’ll be interviewed on her blog that day as well and hope you will check out both of our sites.
 

How to Embed a Soundcloud Sample in a WordPress Blog

With more voice artists sharing their recordings on Soundcloud, I thought it might be helpful to share some steps for embedding the Soundcloud player in a WordPress blog.

First, go to the user’s profile on Soundcloud.

Click the Share button (circled below) on the track or playlist that you want to embed.

On the next screen, choose the Embed tab and check the box for WordPress code. I choose the large player on the left of the 3 sizes shown and make a modification to the code pasted in WordPress, which I’ll explain shortly.

Copy the code from Soundcloud and paste it in the Visual tab your WordPress post.

Note that this code gives you a large picture and player like this:

If you pick the middle player on the Soundcloud embed screen, your player is smaller, but your image may not look pretty.

The player on the right side of the embed screen displays a thin strip of the artwork and is so unsatisfactory in appearance that I don’t even want to include it here.

My blog would crash on an iPad if I had more than one of those large players.

I therefore manually change the code for the large player in my WordPress post so that my player looks like Soundcloud’s original small player. I also like that the cover art is fully represented in the small player.

To make your code for the large player look this way, make these 2 changes to the Soundcloud code that you pasted into WordPress:

&visual=false   (default was true)

height=166       (default was 450)

For an example of a finished post, check out this article, which includes 3 small players.
 

10 Things I Learned About Speaking at a Conference

On Friday, 10 October 2014, I presented the topic “Setting Sail In Audiobooks” at the Georgia Romance Writers’ (GRW) annual Moonlight and Magnolias Conference. Although I gave a polished talk with a fabulous multimedia presentation, the overall experience is not one I want to repeat any time soon.

I’ll be honest — before yesterday, I had never given this sort of presentation. I had done presentations in my government career, of course, so I had no fear of speaking to a group.

I raise the point about this kind of presentation because a more experienced public speaker might have been able to avoid the technical and communications problems I encountered. I therefore thought it might be helpful to share some things that could have gone better to save others from a similar plight.

1. Only go when you are INVITED.

In January of 2014, I sent a message to the Georgia Romance Writers to inquire about speaking to their group about audiobooks at a monthly meeting and/or the annual conference. The conference chairperson responded that I could submit a workshop proposal for the conference. If my proposal was selected, I would have to pay the conference registration fee for attendees.

I responded that I was unwilling to pay registration fees since I wouldn’t be an attendee. My thinking was that I was offering to HELP them for free. I certainly was not going to PAY for the privilege of spending my time, energy, and creativity in developing an engaging and informative talk and then more time at the actual presentation.

In March, after the proposal window had closed, the conference chairperson wrote to me:

Are you still interested in presenting at the Moonlight & Magnolias conference in October? We have an opening in the workshop schedule, and since you’re local and provide a service to authors, we’re willing to waive the registration requirement.

My gut whispered to me that they didn’t want ME. They just wanted someone to FILL A SLOT and were SETTLING for me “since I’m local and provide a service to authors”. I chose to dismiss those thoughts, telling myself they were just my own inner resistance to stepping outside my comfort zone instead of a warning signal. I responded that I would be delighted to accept the slot.

2. Ask for equipment to transmit both the computer video and AUDIO.

I had to submit my equipment requests in June, long before I started creating my slide show. Even though my topic was AUDIObooks and AUDIO is my life, I didn’t think to specifically ask for equipment to transmit my computer AUDIO along with the screen display.

My snazzy slide show included 4 terrific videos that demonstrated key points. As I practiced my speech last week, I suddenly realized that the projector might not transmit the computer’s audio. I wrote to the conference coordinator, who said they only had a projector, and she didn’t think she could get speakers for my computer. She referred me to the hotel contact person to solve the audio problem. I’m guessing that no one at previous GRW conferences has ever had a multimedia show, so no one ever thought of or asked for audio equipment.

The hotel was only providing a microphone and podium. However, it could easily include the additional sound mixer configuration for my computer audio for an additional $130. GRW apparently was unwilling or unable to pay the additional fee.

]I had to solve the audio problem. My choices were:

  • Pay the hotel the $130 to set up the additional equipment.
  • Take an external speaker from home, perhaps even a studio monitor.
  • Remove the videos from the slide show.

I decided to take a Bluetooth speaker. I had to hold my microphone in front of the speaker in order to project its sound throughout the large ballroom.  I’ll have more to say about this solution in subsequent points.

3.  Test and re-test every aspect of your slide show.

My laptop worked well with a Bluetooth speaker that we had purchased from Williams and Sonoma. Unfortunately, I didn’t realize that it must time-out after a certain amount of inactivity. When I got to the 2 videos at the end of my presentation, the Bluetooth speaker wouldn’t play the sound. I might have discovered that fact if I had played all of my videos with the external speaker during my rehearsals.

4.  Ensure that your name and presentation name are the way you want them to appear on the schedule and program.

When I received the conference schedule in September, I just looked for my name to see the date and time of my session. I didn’t notice that my session title was listed as the very bland and vague “Audiobook Presentation” instead of the name I had given it “Setting Sail In Audiobooks”.

 

Of all the presentations, mine was the only one with such a non-descript name. The other presentations retained the names given them by the speakers. Some of the presentation names contained more characters than mine, so my presentation name would have fit in the space provided.

I only noticed this undesirable and unauthorized change on Thursday night before my Friday session. Sure enough, the printed program listed my presentation name as “Audiobook Presentation”. This name probably translated into a lower attendance level for my session.

At least my name was spelled correctly.

My presentation had an intriguing name.
The slides continued the sailing theme.

5.  Visit the room where you’ll present and know how the equipment will be configured at least 1 day before your session.

I did visit the hotel the day before the conference. I stood on the stage at the podium in a ballroom of 25 tables with 10 chairs at each table. I envisioned the room full to capacity of people who were interested in my topic and excited to get my information about using ACX to create audiobooks.

The hotel A/V director told me that GRW had not ordered a screen for Friday. I had to send yet another message to the conference chairperson about the screen. She assured me that they would have a screen for Friday.

I naively thought that in the ballroom setup, the screen would be ON THE STAGE, behind me at the podium. I didn’t know until I got in the room for my session that the screen was a small thing set off in the far corner with a projector on top of a table! I asked them to move the table and screen closer to me so that I could still use the podium. I didn’t want to hold the mic for the entire session while also bending down to the table to read my presenter notes from my computer.

On Monday, I had asked the conference chairperson what kind of cable connected to the projector. I didn’t get that answer until I walked in the room on Friday.

6.  Plan for all contingencies.

Take all kinds of cables and adapters that you might need. I had both HDMI and VGA cables and adapters so that I was prepared for any projector connection.

Print your presentation notes. Thank heaven I had taken this step because Powerpoint on my Mac never gave me the option for dual monitors. The attendees viewed the slide show, and I referred to my paper notes.

Make sure your printed presentation notes include the latest tweaks. I had changed the order of a couple of notes on Friday morning but didn’t print them. I was a little thrown during the presentation when the sequence was wrong.

7. Learn your moderator’s name and go over logistics and details the day before your session.

If I were a conference chairperson, I’d make sure that:

  • every session speaker knew the name and contact info of the session moderator
  • the moderator would ensure that the speaker had everything she needed and felt welcome
  • the moderator would be on hand to help the speaker get into the room

The GRW conference chairperson sent me no information other than the fact that I would have a moderator. She also said she’d be around to help connect the computer to the projector.

As a person outside of the organization, I expected more consideration and communication than I received. I’m sure it’s a big job to plan a conference, so perhaps the chairperson was overwhelmed by the task. I can see now that I should have been persistent with my questions until I got answers.

I met my moderator about 3:55pm for my 4:00pm session.

8.  Be self-reliant.

I can thank my parents, perhaps especially my mother, for teaching me this lesson early in life.

No one from GRW met me after I arrived at the hotel to help unload my car. I had already planned to get one of the hotel luggage carts to unload my briefcase with computer, a box of postcards for my door prizes, and a gift basket and 4 gift bags for door prizes. Fortunately, the bellman said I could use the cart for the next hour. I actually kept it for 2 hours since I didn’t have time to return it before I started my presentation.

I met my moderator as we were walking in the door. I appreciated her help during the setup, and the conference coordinator did come back and help her move the table and projector. I thought I was going to have to do it.

9.  If you are giving away door prizes, offer raffle tickets as people walk in the door. 

To celebrate my latest audiobook and first romance FOR A GOOD TIME, CALL…, I made 4 gift bags and 1 grand prize gift basket containing some cool swag that ACX and Belle Books generously provided to me along with all of the types of candy mentioned in the book. I had printed postcards and attached stickers to 5 of them. My plan was to pass out the cards at a certain point during the presentation and determine the winners before I ended my talk. I inserted the marked cards throughout my box of postcards.

I was shocked and dismayed when only about 25 people showed up for my presentation.

My moderator passed out my cards at the appointed time. When it came time to determine the winners, no one had a winning card. I was reminded of Michael Scott’s “Golden Ticket” idea in The Office. His hidden golden ticket idea didn’t work out well for him, and my specially-marked postcards didn’t work out well for me. It would have been so much easier and cheaper if I had just handed out raffle tickets to give away my door prizes.

10.  Give your best to the people who came to hear your talk.

The show must go on, so you’ve got to make lemonade….or something like that. Even though the size of my audience was not optimal, I knew that the people who were there came to hear me and wanted to learn about creating audiobooks. I did everything I could to make my presentation outstanding.

Well, I mostly did everything, but I wish I could’ve done something about the Bluetooth speaker so they could hear my last 2 videos. Those videos featured Colin Firth and Steve Martin. Just think — I was sharing a stage with Colin Firth and Steve Martin, but no one in the audience could hear them! 🙂

The people in the ballroom before me didn’t finish on time and wouldn’t leave the room until my moderator ushered them out after 4pm. I was late setting up, which made me even later in starting. I wanted to finish on time so I wouldn’t be rude to the person who was scheduled to speak at 5pm. Perhaps if I hadn’t felt so rushed for time, I might have troubleshot the Bluetooth speaker for a moment.

I really appreciated the attendees’ interest. A few people asked very thoughtful and intelligent questions at the end, and I had a delightful hallway conversation with one author as I was leaving.

I didn’t leave any business cards or my stack of postcards in their goody room. My hand-out in their binder included a copy of my business card and a link to a document I’ve compiled of audiobook resources for authors.

*******************

I spent months researching and collecting ideas for this presentation and weeks in creating the slide show. It would be a shame if all of that time, thought, energy, creativity, and money only benefitted the people who were in the room yesterday. Therefore, I’m going to convert my show to a video and add narration to it.

I may not ever present in person again at GRW, or any other writers’ organization, but I will continue to help authors through my blogs, videos, and forum posts.